Kin Insurance survey finds nearly half of U.S. homeowners report increased stress

Kin Insurance announced findings from its 2025 Kin Generational Homeownership Survey, revealing that 48% of U.S. homeowners report increased stress levels due to homeownership.

According to the survey, while nearly half of homeowners experience heightened stress, 22% say homeownership has reduced their stress, and 30% report no change. The data highlights that Gen Z homeowners are the most stressed (52%), followed by millennials (47%) and Gen X (46%). This pattern underscores the financial pressures faced by younger buyers entering the market amid high home prices and mortgage rates. These findings align with Kin Insurance’s mission to address affordability and risk challenges through innovative coverage solutions.

Kin Insurance employs technology and a reciprocal insurance model to alleviate the financial burden associated with homeownership costs. Unlike traditional insurers, Kin's structure allows policyholders to share in profits and stability, aligning company and member incentives. This approach eliminates intermediaries, streamlines underwriting, and can reduce premiums by up to 20%. By integrating digital efficiency with community-based mutual ownership, Kin aims to provide fair, transparent, and affordable protection, particularly in high-risk areas like Florida and Louisiana.

The survey also indicates that over half of U.S. homeowners did not account for insurance premiums in their initial housing budgets, contributing to financial stress. Kin's direct-to-consumer model addresses this issue by offering instant online quotes and transparent cost breakdowns for more accurate budgeting. The company's use of localized data, predictive modeling, and personalized coverage options seeks to make insurance both affordable and comprehensible.

Founded in 2016 in Chicago, Illinois, Kin Insurance is a technology-driven home insurer focused on simplifying property coverage. Through its reciprocal exchange model within the Kin Interinsurance Network, policyholders share ownership and profits to maintain stable rates. Offering various types of insurance across multiple states with a focus on high-risk coastal regions, Kin aims to modernize home insurance through digital innovation and customer-centric service.